About this role
What you’ll own
Product Marketing

• Translate complex technical features into clear customer value.
• Build collateral (case studies, decks, one-pagers) that help prospects and customers understand why they should choose our Company.
• Drive customer education through docs, email campaigns, and onboarding guides.

Growth & Demand Generation

• Define and track core growth metrics: weekly inbound leads, pipeline created, and conversion rates.
• Build repeatable demand channels beyond launches (ads, content distribution, email campaigns, partnerships).
• Experiment with paid acquisition and measure ROI rigorously.

Brand & Content

• Carry forward a high bar for quality, creativity, and personality in our brand.
• Own social presence (X, LinkedIn) and ensure consistency with our voice.
• Drive thought leadership: blogs, podcasts, PR placements, and founder amplification.
• Create compelling customer stories, launch videos, and product announcements.

Events & Partnerships

• Run high-ROI events and conferences with a tighter filter on spend vs. return.
• Build relationships with influencers, creators, and ecosystem partners where it makes sense.
• Collaborate with design and creative partners on swag, landing pages, and experiences.

Team & Leadership

• Build and lead a small but high-leverage marketing team across product marketing, events, growth, and content.
• Set up clear goals, reporting, and accountability (weekly lead tracking, campaign ROI, etc.).
• Partner with founders on GTM, sales, and fundraising announcements.

What we value
Taste and quality: You believe that details matter, from landing pages to launch videos.
Bias to action: You proactively identify problems and take them to the finish line.
Originality: You’re not here to copy what everyone else is doing. You bring creativity and bold ideas.
Team player: You can lead with conviction but also collaborate, listen, and adapt.
Marketing is a team sport, not a solo performance.
Data-driven: You can back up intuition with metrics and know how to measure what matters.
Understands developers: You need to speak the language of developers.

Requirments 3 - 5 years of experience as a product marketer, brand marketer, or growth/demand gen marketer
Salary - $180K - $250K
Equity - Competitive
Visa sponsorship available - Can do H1B transfers + sponsor TNs but not new H1Bs
On-site work policy - 5 days/week in downtown SF
Full-time position
Location - San Francisco

Interview process
1 Intro call with JP (30 min)

2 Experience deep dive (1 hr)

3 Take Home

4 Team Presentation (Few hours)