Content Marketing Lead
About this role
We’re hiring Content Marketing Leads to turn our growth into stories the world can’t ignore. Until now, we’ve grown almost entirely through word of mouth. It’s time to change that. We’re looking for storytellers who can craft narratives that capture attention, communicate our value, and accelerate our growth. Someone who treats writing like craft, has a sense for design/aesthetics, and knows how to turn abstract ideas into clear, compelling stories. We're hiring for multiple content marketing folks. They'll work directly with our marketing lead and the heads of supply + demand to own everything from narrative building to day-to-day execution - across blogs, video, social, email, and customer stories. They'll also drive distribution and set up the systems and processes that future marketing hires will scale. This is a high-ownership role for someone who sweats the details and thinks big.
This person must be able to work 5 days a week in-person at our office in San Francisco.
Content strategy
- Own the content roadmap - decide what stories we tell, when, and where
- Turn customer wins, product updates, and founder POVinto content that drives growth
- Own both writing and design work end-to-end
Content creation & distribution
- Write blogs, case studies, multi-media assets, LinkedIn posts and social content
- Keep the content engine running and own the entire calendar
- Push distribution as hard as creation - make sure what we ship actually gets seen
Make data driven decisions
- Spin up experiments to see what resonates with our audiences - referencing data where relevant
- Set up data reporting, track performance and optimize content based on what’s working
Product, Brand, and GTM Support
- Create sharp, channel-specific content to support company initiatives, product announcements, and more
- Maintain and develop our brand voice - be a steward of our brand on all points of contact
- Partner with stakeholders across the business to make content that supports initiatives
Must-Haves:
- 2–4 years of content marketing experience at startups (Series A/B) or fast-paced B2B companies
- Exceptional writing skills with a strong portfolio (blogs, LinkedIn, email, case studies, multimedia)
- Strong design sense, able to execute visually compelling content (Figma, Canva, Adobe CC, video editing)
- Experienced in building, running, and optimizing a content engine
- Data-driven mindset: track KPIs, A/B test content, and iterate based on performance
- Comfortable with a high-velocity environment and evolving priorities
Soft Skills:
- Intellectual curiosity and a growth mindset
- Extremely detail-oriented, obsessive about quality
- Collaborative and receptive to feedback
- Self-starter who thrives in early-stage startup environments